video: Vorwerk Thermomix factory keeps growing!

Vorwerk Thermomix factory on videoOnce again the world’s only Vorwerk Thermomix factory is in the news and Thermomix fans can glimpse a wee video peek inside its walls. Thanks to last week’s french-language report from (translation below the video) we can see for ourselves how Vorwerk Thermomix adapts to growth at its unique global production plant.

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According to the video’s narration
and report by Sylia Catarino:

  • There have been  6,917,000 Vorwerk Thermomix machines produced by the factory in France since 1972. (Probably more than 7 million machines today, as the video is from September 13, 2012). As we know from this article, the Vorwerk-Semco factory at Cloyes-sur-Loir is the only one in the world producing the multi-functional kitchen appliance.
  • Our homes have become a fashion statement and the Thermomix is designed to be used at home and to do it it all.  It can mix, grind, it can weigh, and it has a revolutionary motor which can turn 40 – 10,00o revolutions per minute in both directions. Thermomix is the only home appliance that can spin forward and backward in this way.
  •  With an increase of 50% in French sales, the factory is having to adapt to growth more than ever. Previously two shifts were kept busy per day, and now a third (night shift) has been added as new job openings are created and more hours are being offered to meet the increasing demand for Thermomix production.
  •  In 2011 the factory’s 197 employees assembled and prepared 660,000 Thermomix kitchen machines for world-wide distribution. And with one Thermomix sold every 20 seconds in the world, the future of this factory looks bright.  There is a steady 10% increase in demand, so the factory must produce 10% more per year with a view toward ever more growth.
  • (Okay let’s do a little more math now:  one Thermomix sold every 20 seconds means 3 per minute right?… err… 180 per hour? That would be 4320 per day?) I’m not sure how all those numbers truly add up, but one thing we know for sure is that Thermomix is growing in popularity and the times, they are a changing.

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See 5 comments from people who cook with Thermomix:

  1. Mara September 17, 2012 at 12:03 am #

    I love this kind of posts, Helene. And given the situation of European economy, it’s certainly good news!
    Ok, off to read the Australian soup tips (you’re a busy woman!)

  2. A Canadian Foodie September 17, 2012 at 9:18 am #

    I truly appreciate you keeping us all informed, Helene!!!

  3. Judy April 23, 2013 at 11:16 am #

    This is Judy , I live USA and I have a thermomix for 2 months now. Please help me with this question. Is the TM-31 Jag them same for 110V here in USA, as the 220V Jag for Thermomix TM-31 Are all the TM-31 the same cooking Jag? Does the company make a different jag for each currency. Thank You Judy.

  4. ThermomixBlogger Helene April 23, 2013 at 11:08 pm #

    Hi Judy:
    Since I’m not a consultant/demonstrator, nor am I affiliated with the company, it wouldn’t be a good idea for me to try and answer this question. Best person to help you would be the person who sold you your machine…


  1. Thermomix online: measures of success - March 4, 2014

    […] reviewing numbers from past years we are reminded that in 2011 there was one Thermomix sold every 20 seconds. It’s a number that promises to be higher in 2014 but for now it’s a fact we can play […]

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